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From The CEO: Continuing To Improve Your Member Experience

  • Newsletter
  • January 2023
  • Premier America
Dear Valued Member,

It’s hard to believe that 2023 is already upon us. Last year, we continued to focus on adding value to your banking relationship with Premier America, and one key area was ensuring that you continued to earn competitive dividends on your hard-earned savings. With the trend of rising interest rates, we helped many members meet their short and long-term savings goals by continuing to offer competitive certificate and money market options. In addition to our everyday great savings rates, we offered several certificate specials that provided great flexibility and value and most importantly, peace-of-mind, for members looking for safe and secure savings options in a rising rate environment. This year, we’ll continue to offer great savings options to help your money work harder for you. We truly want to be your financial partner for life: I encourage you to meet with a Personal Banker at your local branch or contact a Wealth Advisor for a personalized, no-obligation review of your savings and retirement strategy.  
As I’ve previously discussed, making things easier for our members is a central focus of the credit union. As I reflect on 2022, I’m extremely proud of how easy we made it to do business with Premier America. You spoke, and we listened. Last year, based on the generous feedback from members who opened new products and services, our branches focused on you and provided a best-in-class service experience. Our Digital and Contact Center channels made significant enhancements to provide excellent service. We greatly value your trust, and we will continue to take every opportunity to improve the level of service we provide online, in our branches, and in our Contact Center, to make it easier for you to meet today’s needs and reach tomorrow’s dreams.
Thank you for being a valued member, and for your trust in Premier America.

Rudy Pereira